Brief Title: So&So's

Context

Propose a business idea for a travelling cupcake shop. (e.g a camper van) 

A small shop which would provide cupcakes as the main attraction of the store. It's purpose would be to promote itself by traveling around festivals and events. 
Brief or Tasks:

Pitch a business proposition for a travelling cupcake shop.
Branding and identity for So&So's, a company arranged by two collaborators.
Produce a concept or theme for So&So's.
Bake cakes, photograph process and final outcomes.
Think of inventive things to sell in the shop (ready made recipes in mason jars, mini recipe books, illustration books of cakes)
Creative additions to purchases (e.g name of cakes on miniature buntings)
Unconventional cakes (cake pops, cakes in a jar, or in a tea cup)
Create a small publication to show the start and finish points of the project.

Preparation/Research suggestions:

Traveling shops 

Existing cupcakes stores and concepts  Cake recipes, recipe books, food packing

Evidence – for this project students should submit:

Ongoing documentation on blog

Research (primary and secondary)

Design sheets

Summative and formative feedback from peers

Initial and final designs 

Develop Design and inspiration boards to help produce products
Cupcake illustrations
Recipes, experiments, evidence of practicing and final outcome
Ongoing photographic documentation of the project