Thursday, 3 October 2013

Brief Title: Stationery - Paperchase

Context

Paperchase is now an international stationery shop which has a good reputation for their products.  The shop sells a range of stationery, sketchbooks, photo albums, office equipment and other gift idea's.  A lot of their design styles follow popular culture trends and often feature illustration.  The target market for the shop is mostly feminine  and covers a vast age range.  

Brief or Tasks

Design a range for Paperchase which is in keeping with the style of their products but not repeating what has been before.  Consider target market

Preparation and Research Suggestions

Go to Paperchase and look at existing products, get a feel for their designs
Study trends of designs
Visual Research - look at other stationery sets/brands
Contextual Research

Evidence - for this project students should submit

Stationery Set
Development Work through the use of design sheets and documentation on blog
Photographed in Context
Research documented on blog

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