Context
Paperchase is now an international stationery shop which has a good reputation for their products. The shop sells a range of stationery, sketchbooks, photo albums, office equipment and other gift idea's. A lot of their design styles follow popular culture trends and often feature illustration. The target market for the shop is mostly feminine and covers a vast age range.
Brief or Tasks
Design a range for Paperchase which is in keeping with the style of their products but not repeating what has been before. Consider target market
Preparation and Research Suggestions
Go to Paperchase and look at existing products, get a feel for their designs
Study trends of designs
Visual Research - look at other stationery sets/brands
Contextual Research
Evidence - for this project students should submit
Stationery Set
Development Work through the use of design sheets and documentation on blog
Photographed in Context
Research documented on blog
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