The name will be an important part of this brief, it needs to translate what the brand is about and the kind of jewellery it has to offer. This is something which I want to carry on after university. Hopefully in the future it will be a range of accessories to add to my collection of crafts to sell at craft fairs and one day hopefully online too.
The name free spirit works perfectly to communicate this type of jewellery. It is also an easy name to remember and should hopefully be recognisable to customers.
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